What do you think of our new website?
Best website ever
( 14% )
A little better
( 5% )
Great choice of color!
( 10% )
Love it!
( 23% )
Fantastic
( 10% )
Dislike it
( 10% )
OK, but not THAT great
( 14% )
Wonderful design
( 4% )
Easy to navigate
( 8% )
 
 
Annual EEO Report

2011 EEO Report


2011 Annual EEO Public File Report
                       
Licensee: McKenzie River Broadcasting  Company, Inc.
    
           Period Covered: October 1, 2010 Through September 30, 2011
    
           Stations in Employment Unit:
 
              KKNU (FM), Springfield-Eugene Oregon (FIN 40887)
              KMGE (FM), Eugene, Oregon                    (FIN 40885)
              KEUG   (FM), Veneta, Oregon                   (FIN 60358)
     
 
           Total Number of persons interviewed   : 19
 
Full – Time Positions Filled
 
Job Title
Recruitment Source of Hiree
Total Number of Interviewees
1
Sales Person
Management Outreach
Seeking Referrals from Advertising Agencies
10
2
Receptionist
MRB’s Own Radio Stations (on air announcments)
7
3
Accounts Receivables Manager
Internal Promotion
1
4
Overnight Stations Supervisor
Internal Promotion
1
 
Recruitment Sources*
 
Recruitment Sources*
Total Number of Interviewees
Full-time Positions for Which Source Utilized
1
Management Outreach Seeking Referrals from Advertising Agencies
 
Scott Hettick
Prevedello Hettick Marketing Company
701 High St., Suite 107
Eugene, OR 97401
541.485.1492
    
1 (Hired)
 
1
2
MRB Management Outreach, Direct
0
 1
3
Outreach by Other MRB Employees
1
1
4
Eugene Register Guard
Ms. Wendy Cole
P.O. Box 10188
Eugene, OR 97440
541-338-2253          
 
7
2
5
Station or Air Announcements and KKNU, KMGE, KEUG
8
2
6
Station Websites
KKNU, KMGE, KEUG
0
2
7
Internal Promotion
2 (Both Hired)
2
8
MRB Staff Referrals
0
1
7
Client Referral
Matt Sidman
Lithia Motors
2060 Martin Luther King Blvd
Eugene, OR 97401
541.686.2211
 
0
1
Total
 
 19
 
                                   
                            
        *There were no “organizations entitled to notification”.  


Recruitment Initiatives

Job Fair

Management with substantial responsibility in making hiring decisions participated in the following job fair during the preceding year:

Lane Community College Career Fair (April 20, 2011)
• Attending was Dave Wiles (KEUG/KMGE/KKNU Sales Manager)
 
Internship
 
This internship during the period of September 27th – November 11th 2010 was designed to assist a member of the community to acquire skills needed for broadcast employment. The intern was a Lane Community College Student. This internship was structured to provide quality experience in all areas of MRB’s broadcasting operations, including sales, programming, commercial production, and included discussions with management. MRB personnel who participated in this internship were John Tilson, President and General Manager, Jim Davis, Program Director, KKNU, Bruce Soderholm, Production Manager, Bill Barrett, Tim Fox & Tracy Berry, KKNU Morning Show Personalities, Danielle Uhlhorn, Account Executive, Joe Ferguson, Account Executive, Dave Wiles, Sales Manager, Jeff Baird Program Director, KEUG and KMGE, Liz Kelly and Jessica Rivers, KMGE Morning Show personalities, Chris Stadler, Copywriter, and Erin Massingham, Promotions Director.


Scholarship Programs

MRB management participated actively in the award of five Eugene Area Radio Stations (“EARS”) Scholarships announced in June, 2011. This scholarship program is designed to assist students interested in pursuing a career in broadcasting. These five $3,000 scholarships were awarded to five college students.

MRB’s involvement included a leadership role by MRB President and General Manager John Tilson and MRB Sales Manager Dave Wiles in successfully advocating, planning for, and implementing all of these scholarships. Mr. Tilson was the EARS Treasurer during the entire 2010/2011 EEO reporting year. The Unit stations also contributed air-time, which resulted in cash contributions for these EARS scholarships. As part of the Non-Commercial Sustaining Announcements (‘NCSA”) Program, EARS sells announcements at steep discounts to non-profit organizations and the Unit stations, along with other EARS members, run spot schedules for the non-profit advertisers.

2010 EEO Report


2010      EEO Report
 

2010 Annual EEO Public File Report

 

Licensee: McKenzie River Broadcasting  Company, Inc.

 

Period Covered: October 1, 2009 Through September 30, 2010

 

Stations in Employment Unit:

 

      KKNU (FM), Springfield-EugeneOregon (FIN 40887)

      KMGE (FM), Eugene, Oregon                    (FIN 40885)

      KEUG   (FM), Veneta, Oregon                   (FIN 60358)

 

 

Total Number of persons interviewed   : 12
 

Full – Time Positions Filled

 

Job Title

Recruitment Source of Hiree

Total Number of Interviewees

1

Traffic Manager

Internal Promotion

2

2

Accounts Receivables Manager

Internal Promotion

1

3

Receptionist

Eugene Register Guard

9

 

Recruitment Sources*

 

Recruitment Sources*

Total Number of Interviewees

Full-time Positions for Which Source Utilized

1

Eugene Register Guard

Ms. Wendy Cole

P.O. Box 10188

Eugene

, OR97440

541-338-2253          

    

6

(One Hired)

3

2

Internal Promotion

2 (Two Hired)

 1,2

3

Station On-Air Announcements

KKNU, KMGE, KEUG

2

3

4

Staff Referral

1

3

5

Unsolicited Applicant (Recently moved to Eugene from out of state)

1

1

6

Station Websites

KKNU, KMGE, KEUG

0

3

7

Client Referral

Paul Hines

Brad’s Cottage Grove Chevrolet/Pontiac

2775 Row Street

Cottage Grove

, OR97426

541-942-4415

0

 3

Total

 

 12

 

                                   

                            

   * There were no “organizations entitled to notification”.  



Recruitment Initiatives

Job Fair

Management with substantial responsibility in making hiring decisions participated in the following job fair during the preceding year:

Lane Community College Career Fair (April 21, 2010)
• Attending was Jeff Baird (KEUG/KMGE Program Director)

Scholarship Programs

MRB management participated actively in the award of five Eugene Area Radio Stations (“EARS”) Scholarships announced in July, 2010. This scholarship program is designed to assist students interested in pursuing a career in broadcasting. These five $3,000 scholarships were awarded  to two high school seniors and three college students.

MRB’s involvement included a leadership role by MRB President and General Manager John Tilson and MRB Sales Manager Dave Wiles in successfully advocating, planning for, and implementing all of these scholarships. Mr. Tilson was the EARS Treasurer during the entire 2009/2010 EEO reporting year. The Unit stations also contributed air-time, which resulted in cash contributions for these EARS scholarships. As part of the Non-Commercial Sustaining Announcements (‘NCSA”) Program, EARS sells announcements at steep discounts to non-profit organizations and the Unit stations, along with other EARS members, run spot schedules for the non-profit advertisers.

2009 EEO Report


2009 Annual EEO Public File Report *
 
Licensee:                      McKenzie River Broadcasting Company, Inc. (“MRB”)
 
Period Covered:           October 1, 2008 through September 30, 2009
 
Stations in Employment Unit:
 
            KKNU (FM), Springfield-Eugene, Oregon (FIN 40887)
            KMGE (FM), Eugene, Oregon (FIN 40885)
            KEUG (FM), Veneta, Oregon (FIN 60358)
 
 
 
Total Number of Persons Interviewed: 8
 
 
Full-Time Positions Filled
 
 
Job Title
Recruitment Source of Hiree
Total Number of Interviewees
1
Salesperson
Management Outreach seeking referrals from Advertising Agencies, Advertisers and Media Salespersons
8
  

   
 
Recruitment Sources
 
 
Recruitment Sources
Total Number of
Interviewees
Full-Time
Positions for
which source
utilized *
1
Management Outreach (Direct; Not to Current Employees)
1
1
2
Oregon Association of Broadcasters Website www.theoab.org
0
1
3
Management Outreach seeking referrals from Advertising Agencies, Advertisers and Media Salespersons
2
(One hired)
1
4
The All Access Music Group Website www.allaccess.com
1
1
5
Outreach by Non-Management MRB Employees
1
1
6
Station On-Air Announcements KKNU, KMGE, KEUG
3
1
Total
8
 
 
 
* Only one position filled during October 1, 2008 through September 30, 2009 reporting year
 

 
Recruitment Initiatives
 
Job Fairs
 
Management with substantial responsibility in making hiring decisions participated in the following job fairs during the preceding year:
 
1.                  Lane Community College Career Fair (April 22, 2009)
•     Attending were Dave Wiles (Sales Manager), Jim Davis (KKNU Program Director), Jeff Baird (KEUG/KMGE Program Director) and Erin Massingham (Promotions Director)
 
Internship
 
            This internship during July 2009 was designed to assist a member of the community to acquire skills needed for broadcast employment. The intern was a University of Oregon, School of Journalism and Communication student. This internship was structured to provide quality experience in all areas of MRB’s broadcasting operations, including sales, programming, commercial production, and included discussions with management. MRB personnel who participated in this internship were John Tilson, President and General Manager, Jim Davis, Program Director, KKNU, Bruce Soderholm, Production Manager, Bill Barrett, Tim Fox & Tracy Berry, KKNU Morning Show Personalities, Danielle Uhlhorn, Account Executive, Melissa Harrison, Billing & Accounts Receivables Manager, Debbie Bink, Traffic Manager, and Erin Massingham, Promotions Director.
 
Scholarship Programs
 
            MRB management participated actively in the award of two Eugene Area Radio Stations (“EARS”) Scholarships. This scholarship program is designed to assist students interested in pursuing a career in broadcasting. These two $2,000 scholarships were awarded during the summer of 2009 to two high school students.
 
            MRB’s involvement included a leadership role by MRB President and General Manager John Tilson and MRB Sales Manager Dave Wiles in successfully advocating, planning for, and implementing both of these scholarships. Mr. Tilson was the EARS Treasurer during the entire 2008/2009 EEO reporting year. The Unit stations also contributed air-time, which resulted in cash contributions for these EARS scholarships. As part of the Non-Commercial Sustaining Announcements (‘NCSA”) Program, EARS sells announcements at steep discounts to non-profit organizations and the Unit stations, along with other EARS members, run spot schedules for the non-profit advertisers.

2008 EEO Report


 

2008 Annual EEO Public File Report*
 
Licensee:          McKenzie River Broadcasting Company, Inc. (“MRB”)
 
Period Covered:           October 1, 2007 through September 30, 2008
 
Stations in Employment Unit:
 
            KKNU(FM), Springfield-Eugene, Oregon (FIN 40887)
KMGE(FM), Eugene, Oregon (FIN 40885)
KEUG(FM), Veneta, Oregon (FIN 60358)
 
Total Number of Persons Interviewed: 21
 
 
 

 
Full-Time Positions Filled
 
 
Job Title
Recruitment Source of Hiree
Total Number of Interviewees
1
Salesperson
Outreach by Non-Management MRB Employees
8
2
Salesperson (KKNU, KMGE, KEUG)
Management Outreach seeking referrals from Advertising Agencies, Advertisers and Media Salespersons
8
3
Promotions Director
Management Outreach (Direct; Not to Current Employees)
5

 
*As revised May 1, 2009
 


 

 
Recruitment Sources
 
 
Recruitment Source
Total Number of Interviewees
Full-Time Positions for Which Source Utilized
1
Management Outreach (Direct; Not to Current Employees)
3
All Positions
2
Oregon Association of Broadcasters Website
www.theoab.org
2
All Positions
3
4
Positions 1, 2
4
The All Access Music Group Website
www.allaccess.com
1
Position 3
5
Outreach by Non-Management MRB Employees
3
All Positions
6
Station On-Air Announcements
KKNU, KMGE, KEUG
2
All Positions
7
Eugene Register Guard
Ms. Giho Imburgio
P.O. Box 10188
Eugene, OR 97440
541-338-2253
4
All Positions
8
Word of Mouth
 
2
Position 3

 
 
 


Recruitment Initiatives
 
 
Job Fairs
 
Management with substantial responsibility in making hiring decisions participated in the following job fairs during the preceding year:
        
1.         Lane County Youth Career Fair at Lane County Fairgrounds (February 12, 2008)
•           KEUG/KMGE Program Director Jeff Baird attended.
 
2.         Career Day at Springfield High School (April 23, 2008)
•           KKNU Program Director Jim Davis attended
 
3.         Lane Community College Career Fair (April 24, 2008)
•           Sales Manager Dave Wiles attended
 
Internship
 
This internship during May 2008 was designed to assistmembers of the community to acquire skills needed for broadcast employment. The intern was a high school student active at high school radio station KRVM. This internship was structured to provide quality experience in all areas of MRB’s broadcasting operations, including sales, programming, commercial production, and engineering, including discussions with management. MRB personnel who participated in this internship were John Tilson, President and General Manager, Jim Davis, Program Director, KKNU, Bruce Soderholm, Production Manager, Bill Barrett, Tim Fox & Tracy Berry, KKNU Morning Show Personalities, Chris Murray, Chief Engineer, Jeff Baird, Program Director, KMGE & KEUG, Dave Wiles, Sales Manager, Michelle Tsalapinas, Office Manager, Curt Masterson, Account Executive, Melissa Harrison, Billing & Accounts Receivables Manager, Debbie Bink, Traffic Manager.
 
Scholarship Programs
 
MRB management participated actively in the award of two Eugene Area Radio Stations (“EARS”) Scholarships. This scholarship program was designed to assist students interested in pursuing a career in broadcasting. These two $2,000 scholarships were awarded during the summer of 2008; one to a high school student and the other to a college student.
 
MRB’s involvement included a leadership role by MRB President and General Manager John Tilson and MRB Sales Manager Dave Wiles in successfully advocating, planning for, and implementing both of these scholarships. The Unit stations also contributed air-time, which resulted in cash contributions for these EARS scholarships. As part of the Non-Commercial Sustaining Announcements (“NCSA”) Program, EARS sells announcements at steep discounts to non-profit organizations and the Unit stations, along with other EARS members, run spot schedules for the non-profit advertisers.
# 6278532_v1

 


Jon Michaels
2:00pm - 7:00pm